Southern Impact’s brand identity is based on the idea of integration and partnerships.
The brand story focuses on the journey of three individual businesses coming together to form a one-stop-shop for printing services.
My role included creating a logo and brand identity to convey this story and provide a flexible branding system to apply to a number of applications such as stationery, website, presentation folders, proof bags, labels, wrapping paper, vehicle wraps and more.
Role: Designer, Art Director
Creative Director: Emilio Roccioletti
Client: Southern Impact
Studio: ERD 

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